Jack York is co-founder of iN2L, a company dedicated to helping older adults realize the full benefits of adaptive technology. Originally, Jack did not envision iN2L as a business; the impetus for what became the company was a philanthropic idea—to donate computers to assisted living communities and nursing homes in Southern California. With a 15 year background in the Silicon Valley, he saw a vast potential in fostering these connections, but also saw that conventional technology was too difficult for virtually all of the residents to use in a meaningful way. As a result, in 1999, Jack retired as vice president of strategic sales for Vishay Intertechnology and started what has become a successful gerontechnology company. As of 2015, the company has a customer base of over 2000 communities spread out across all 50 states. He is a sought after national and international speaker on technology as a means to create personalized experiences that engage and connect residents to their loved ones and the world at large, specifically individuals with dementia. iN2L’s work has been recognized by the Wall Street Journal, NPR, and dozens of senior living publications.